How to make a social network?

The Social Network: What does it actually mean?

For 95% of people, building a social network simply means maintaining a good personality, giving respect, and receiving respect in return. In other words, most people only build connections just to "survive" a social situation.

They have no other motive. Today, since everyone has a smartphone, it is incredibly easy to chat or call anyone virtually. But occasionally, you face real-world situations where you suddenly feel the true importance of having a strong social network.

For Example:

• 1) The Lonely Party: You are invited to a party where you don't know anyone. You feel so awkward that you rush through the event, only thinking about how fast you can go home.
• 2) The Busy Friend: You go out with a friend, and you are surrounded by a lot of your friend's friends. You end up feeling completely isolated because your only connection is busy talking to everyone else.

A social network is not just for survival. It holds two much more powerful benefits that only 5% of people in this world truly see.

A) Growth

Some people build their network strictly around individuals who are immediately useful for their personal growth. If someone isn't actively helping them grow, they break off the connection. Many people in the 95% category do this and think they are on the right path.

But this is actually the wrong way to apply a growth mindset to networking. Why? Because the world is unpredictable, and no one knows what someone else might achieve or be capable of doing in the future.

For Example: Imagine you cut ties with an acquaintance because they don't seem immediately useful to your goals. A year or two later, you decide to expand your income—perhaps by launching a technical project using Python, or taking on the management of a new commercial shop. Suddenly, you discover that the person you ignored has become an expert with the exact skills, resources, or connections you desperately need. Because you burned that bridge early on, you missed out on a highly valuable alliance.

B) Power

People who build strong connections with influential individuals gain power because power is something that can be shared. Growth, on the other hand, is personal and cannot be shared in the same way—you can only find people who are helpful in achieving your own growth.

In this world, there are four main types of power that a person can hold:

1) Physical Power: This is a default power that everyone possesses. How it benefits you depends on how you choose to use it, whether for self-defense or to attack someone—that is entirely your choice. For example, gangsters primarily rely on physical power to grow and increase their influence.

2) Network Power: This is the power of having strong connections, but you have to figure out if a person actually has this power or not. The easiest way to tell is by looking at their professional position. If someone is a bank manager, we can assume they have strong connections in the banking sector. If someone is a police officer, we can assume they have a strong network in law enforcement.

But what if a person has no official title or position? To find out if they still have network power, just talk to them. If they speak in a smart and polite manner, you can safely guess that they have strong connections. Why? Because if they treat you with respect and intelligence, they likely behave that way with everyone else, which naturally builds a powerful social network around them.

3) Money Power: If someone has strong financial resources, you can leverage their money power for your benefit—but you must help them in return. If a person gives you money, you need to offer them something they consider more valuable than that money. You have to study their mindset to figure out exactly what they value most.
So, ask yourself this question: What is the one thing that is more valuable than money to these people? If you can find the right answer to that, you have completely understood my point.

For Example: Currently, everyone has some amount of money—some have a little, some have a lot. Because the money is out there, financial companies understand what people desire and launch investment plans. They make promises like, "Invest with us, and we will give you a 10x return after 5 years." When people believe these plans and invest, they are handing over their "money power." Ultimately, these companies grow massive by using the money power given to them by everyday people.

4) Mind Power: If someone is highly smart and skilled at something, 95% of people will feel jealous of them. People often assume that successful individuals achieve things effortlessly or are simply "God-gifted," which can easily turn into feelings of hatred. But this is the wrong approach. Instead, you should view that person as a teacher or a "growth master."

I know it is natural to feel jealous, but you must remember that these are just your emotions—and feelings are simply tools. Instead of hating them, you need to observe what they do to get results so fast. Figure out their methods, and slowly learn to apply those skills the right way yourself.

For Example: In his early days, Virat Kohli was a good cricket player, but everyone knew he was no match for MS Dhoni. However, instead of feeling jealous of Dhoni, Kohli spent a lot of time with him. By doing this, he learned many new things from Dhoni's mindset and experience. As you can see today, Virat Kohli has achieved a legendary position in cricket, much like MS Dhoni.

Main Point: How do we build a social network with everyone?

Now that we understand what a social network is and what we gain from it, the main question is: How do we actually make our social network strong? Fortunately, this is very easy to do.

1) Social Media: Currently, 99% of people are on social media. Whether they use Instagram, Snapchat, or something else, their digital presence is out there, making it incredibly easy to connect with them. Through social media, you can see what people are currently doing and reach anyone, anywhere, simply by sending a reel, a snap, or a message. This allows you to build a vast network very quickly. Just remember to use these platforms the right way—social media was built to connect people, not to waste your time.

2) The Friend Zone: You need to understand the difference between a "friend" and a "worker." People just doing their job will only do exactly what is required of them and nothing more. For example, if you go to a police station to report a problem, the officers will only work on your issue up to the limits of their standard duty. However, if you are actually friends with an officer at that station, the chances of your problem being solved quickly and with extra care increase significantly.

Friends are incredibly useful because, in friendship, we do not look at a person's professional position, class, or status; we only see them as our friend. To make someone your friend, you just need to find common ground and present yourself in a way they can relate to. If the other person likes football, tell them you also like football! The goal here is to make a friendly connection, not necessarily a deep, emotional attachment.

However, be very careful with who you keep in your friend zone. Always remember this rule: if a friend does not give you respect, the chances of them ever being helpful to you decrease drastically. If there is no mutual respect, that friendship simply will not last.

3) The Enemy Zone: If someone is not useful to you in a positive way, you can still negatively use them. Think of it this way: 100 friends = 1 enemy. While 100 friends can help build your strength, a single enemy can make you much stronger. Why? Because an enemy is someone who will push you to your breaking point, both mentally and physically. Surviving that pressure forces a new, upgraded version of yourself to appear. A true enemy reveals all of your limits to you. In this sense, an enemy can be more valuable than 100 friends because they constantly force you to improve in every area. Learn how to use an enemy to your advantage.


4) Control Your Emotions: This is the biggest challenge when building a social network because our emotions are so easily triggered. You must be especially careful with three specific emotions: A) Ego, B) Anger, and C) Sadness. These three feelings are easily weaponized by others to destroy your network, so you must keep them under strict control.

In any social network, it is never guaranteed that everyone will respect you. Some people will intentionally try to disrespect you and make you lose face in public. You need to build immense emotional strength to handle this. When it comes to respect, I follow a very simple rule: if you view yourself with disrespect, everyone else will view you the same way. But if you hold yourself with high self-respect, you will command and gain respect from others, even in the most toxic or disrespectful situations.